Must My Wannabe Influencer Friend Stop Exploiting Me for Content?

The Prosecution: One Friend's Perspective

Sometimes she films me while having a meal. I’ll see myself on her Instagram – it’s like a jumpscare.

My best friend of 10 years, she, labels herself the “content queen”. It can be amusing for a bit, but it weighs on our friendship.

She is an extrovert, there's a constant urge the need to document everything constantly. When we eat out, she says, “The camera eats first,” and snaps pictures with bright lighting, which makes me cringe. It's unpleasant when strangers see her posing or filming – I get vicarious awkwardness. Another annoyance is because meals lose their warmth.

She isn’t exactly an influencer yet, but she is trying to be. She makes vlogs about city life, her daily routine, and her styling career. The material is quality, I’ll give her that, but I don’t want to be involved. Sometimes she films me while dining, or simply tagging along. Later, I appear on her Instagram afterwards, and it comes like a surprise: I’ll have bare-faced, making a strange expression or be captured mid-bite. It feels invasive.

She also anticipates that I will to record her at inopportune moments. Often I'm in conversation to another person, or we’ll just be hanging out in the street. The dynamic feels like our bond has transformed into me being her free crew. She has the means to hire someone if she wanted professional shots. When I brought up my unease about the situation, she dismissed it. I've been invited to several brand events, which were appreciated, but that doesn't compensate for all the time and effort I spend helping her make content.

I’m grateful that she has supported me with my career in design, but I resist our connection to become merely a tally of favours. I don’t feel she's insincere or dishonest, but at times it seems that if the camera is out, we will start performing in a way that presents a favorable image for her vlog.

She will say, “OK, look happy!” and record me smiling with someone. It’s so silly. It's crucial her to recognize that our 10-year friendship still has boundaries. I love being with her, but I also want to enjoy it without being recorded, altered, or posted for an audience. I am not a accessory for her Instagram.

The Defence: The Content Creator's View

I hope my friend to see that the creations we make together can get us an opportunity.

I am passionate about shooting content. It’s not just a hobby; it's integral to who I am. Creating videos and sharing my life online allows me to show my personality and engage with people in novel forms.

I don’t see myself as a professional creator yet, but it’s smart to generate income from your passions. I admire people on social platforms who execute that style of casual, DIY film-making.

Creating content is my version of engaging with life: observing the details, sharing them with an audience that appreciates the art behind it. I never intend to make my friend uneasy. Taking her to industry events was my way of offering access, providing her a opportunity to witness exclusive moments that could help her career in design too. That’s not leverage, it's simply being pragmatic.

I’d still take her to these events even if she refused to assist me, but I want her to see the benefits the content we make together can get us: an opening. I understand not everyone enjoys being filmed, but often unplanned moments is what makes material genuine. Appearing on video from time to time is an inherent aspect of being my friend. I'd remove anything she requested, but she hasn't made such a request yet.

I don't demand anyone to be my private videographer, but companions support one another in small ways. My assumption was recording a clip now and then would be enjoyable for her. Innovation thrives in partnership, and having my friend around makes endeavors energetic and pleasurable. I don't compel her to participate in anything, and I would never deliberately embarrass her. But filming together sometimes is part of how I document our time together.

I value our friendship deeply and don’t want content creation to drive a wedge between us. I’m willing to find middle ground: like asking before filming, and steering clear of angles that might make her uncomfortable.

This is not about power, it’s about expressing my perspective while still respecting hers. Obviously making content is not a substitute for real connection: it's merely part of how I experience life and I want her to be involved in a way that’s enjoyable for both of us.

The Jury: Public Sentiment

Should Marielle stop filming herself and her friend when they are socializing?

There’s nothing more uncomfortable than having a friend film you. I get that it’s Marielle’s passion, but I don’t make friends come to my workplace. Perhaps she can find like-minded creators to create content with. With the uncertain future of AI, human connections are the only thing we have – cherish them!
Liberty, 25

When pursuing something as a career, it's unfair to expect your friends for help every time, even if they have done it before. While she enjoys creating, that doesn’t mean all those around her is willing material. She must to respect her friend's privacy.
Ankit, 26

Marielle might love making content and displaying her life publicly, but it isn't for everybody. It’s nice she has assisted Beth’s career, but she must to hear what her friend desires.
A commenter, 27

It seems like you value each other, so cling to that and make sure it’s the focus in your friendship. Foster some authentic experiences, where genuine feelings are preserved, not digital scrapbooks. In fact, public figures who seem to reveal their worlds actually have more privacy than it appears.
One opinion, 53

She seems to be neither present nor authentic when she’s with Beth – she’s working. Both seem unsure as to what’s reasonable. The answer is not found in trying to change one another, but in each establishing defined limits around what feels acceptable to them and determining if there is an mutually agreeable middle ground.
Barbara, 71

Now You Be the Judge

Consider this question: is Marielle exploiting their bond?

Amber Briggs
Amber Briggs

Elara Vance is a seasoned gaming analyst with over a decade of experience in casino strategy and online gambling trends.